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COMM+MEDIA RESEARCH COLLABORATORY

COMM+MEDIA RESEARCH COLLABORATORY

cultivating transdisciplinary and transmedia approaches to the study of communication at Montclair State University

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      • Ep 1 | YouTubers, Influencers & Speaking Your Mind
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Tag: podcast

Books, podcasts, research

Social Media & the Marketing of Politics

January 1, 2019August 7, 2019 dr. greenwood

This C+MRC podcast features Dr. Joel Penney talking about his award-winning 2017 book The Citizen Marketer: Promoting Political Opinion in the Social Media Age. He calls for citizen-marketing to be more introspective, adaptive, critically engaging, and more meaningful.

40.860076 -74.197271
Tagged citizen-marketer, media, podcast, politics, research, social media

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Montclair State University | School of Communication and Media | Morehead Hall | 1 Normal Avenue | Montclair | New Jersey | 07043 | commediarc@gmail.com
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